As one of the biggest search engines and the most extensive online video-sharing platform, YouTube is the best resource for self- education, motivation or just some good old entertainment.
Search Engine Optimization is an ever-evolving field and it can be hard to keep up if you are a newbie in the area. Even if you are a seasoned marketer, it doesn’t harm to educate yourself with the latest in SEO - tips, tricks, strategies and tutorials - all for free and that too from renowned SEO experts! In this article, I want to throw light on some educational SEO expert’s YouTube videos. You’ll surely benefit from the knowledge these SEO pros share.
So, are you ready for some free SEO education? Buckle up and let’s get started on the top SEO expert YouTube videos and channels in 2023.
Top 4 Must-See SEO Expert YouTube Videos In 2023
1. Neil Patel
Channel Description: “Your source for all things marketing."
Neil Patel is a New York Times best selling author. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations. Neil is the co-founder of Neil Patel Digital, learned marketing because he had no choice.
At the age of 16, he created his first website and paid a few marketing firms to help him out, but they provided no results and took all of his money. He was left with no choice but to learn marketing, and he eventually got good at it.”
Who hasn’t heard of Neil Patel in this day and age?! More than an entrepreneur, he has become a brand in himself. He is the go-to guy for when you need an answer to your SEO and digital marketing questions.
Taking a setback is an opportunity as he will tell you from personal experience in his YouTube videos. Neil is an inspiration and his journey epitomizes the fact that there are no shortcuts to success in SEO, digital marketing, or entrepreneurship. He is truly one of the top SEO experts on YouTube as he discusses his successes, failures, predictions, and latest business ventures.
Top 2 Must-Watch Neil Patel’s Videos
In this YouTube video, Neil Patel shares his insight on how content marketing will continue being one of the strongest marketing channels, the changes, and where it’s heading in the modern age. A very educational video indeed!
In this video, Neil Patel teaches you how to design a beautiful home page that ranks on Google. A very useful and logical guide on SEO, especially for non-designers!
2. Backlinko
Channel Description: “Backlinko is where marketers turn to get higher rankings and more traffic."
My channel is all about teaching you insanely actionable SEO, link building and content marketing strategies that you can use to grow your business.
So if you're a pro marketer that wants to use search engine optimization to get more targeted traffic to your site, make sure to subscribe to my channel right now. As you can see, my channel publishes videos that focus on white hat SEO case studies, real-life examples, actionable tips, and "in the trenches" reports from subscribers like you.
Unless you are new to the world of SEO, you must have heard about Backlinko. Founded by Brian Dean, Backlinko is the place for next-level SEO training and link building strategies. Brian Dean is an internationally recognized SEO expert with 8 years of experience in this industry. Backlinko’s youtube channel has 358K subscribers.
Top 2 Must-Watch Backlinko’s Videos
This is one of the most liked videos on Backlinko’s channel, in which Brian Dean goes over the exact step-by-step process that you can use to get more Google traffic! Brian Dean genuinely wants his viewers to succeed in their SEO journey. Otherwise who would be giving out such brilliant information for free, that too without a single ad! His signature slow-mo "step-by-step" has become his trademark and loved by his viewers.
This video is a complete SEO for beginners walkthrough and guide. So if you’re new to search engine optimization, and want a crash course, this SEO tutorial is for you. In this video, Brain Dean explains how to find the right keywords, how to create epic content around each of the keywords and learn how to optimize your content for users and search engines. This step includes a ton of tactical examples from his personal experience which shows that these strategies are tried and tested. Enough talking! Go check out the video for yourself.
3. SEMrush
Channel Description: “Welcome to the official SEMrush YouTube channel. Your video resource for all things SEMrush. Here, you’ll find video tutorials, webinars, pro tips and more.”
SEMrush is a technical channel for those who prefer know-how videos. It focuses on the fundamentals of getting seen online, including ad targeting, SEO, PPC and everything else you feel like you should know, but are too afraid to ask. While it is mostly a technical channel there are also fun videos when you feel like you want to take a break from the heavy technicalities of SEO.
Top 2 Must-Watch SEMrush’s YouTube Videos
In this video Deepak Shukla (who was one of the fastest-growing authors with more than 20M views on Quora) shows how to do well on Quora, go Viral. Deepak also explains the essential elements of Quora's strategy.
4. MOZ
Channel Description: “Moz: Marketing Analytics Software for SEO, Links, Social, and Brand • A Vibrant Online Marketing Community • Resources for Learning Inbound Marketing”
Moz has made its place in the market not just for its technical expertise, but for its friendly, congenial tone and ability to explain and educate marketers and practitioners about the ever- changing world of SEO and inbound marketing.
Top 2 Must-Watch MOZ YouTube Videos
When is it smart to focus on viral-worthy content and clickbait? When is it not smart for search engine optimization? These are some of the questions Moz mascot Rand Fishkin answers in this video.
In this top YouTube channel video, Moz co-founder Rand Fishkin identifies the cycle many brands get trapped in and outlines a solution to make those paid ad campaigns worth the dollars you put behind them.
Summing Up SEO Expertise
There you have it - the 4 best SEO YouTube channels you can start watching today. It makes sense to hire an SEO expert who can help you ground up your business using the best SEO practices.
