Top Tips For Female Entrepreneurs

top tips female entrepreneurs women in business startups

Entrepreneurship has long been male-dominated. Today, however, this trend is shifting. Female entrepreneurs are becoming a strong force, breaking and challenging norms to achieve incredible success. Many leading companies in the United States are led by women, paving the way for future female entrepreneurs. If you are a woman looking to start her own business, or are in the early stages of your new business, here are some of the top tips for female entrepreneurs to help you achieve success. 

Don’t Be Afraid To Fail 

Starting your own business is, in itself, a big risk. It can also yield incredible results. Many successful female entrepreneurs have dealt with some form of failure in their rise to the top. Sara Blakely, founder of Spanx Shapewear, once said “failure is not the outcome. Failure is not trying.” Barbara Corcoran, a real estate mogul and investor on Shark Tank, has said that her “best successes came on the heels of failures.” In order to succeed, you have to step out of your comfort zone. Not only is failure proof that you have taken necessary risks, it's also a great opportunity for learning and growth. 

Women tend to be more affected by failure, however, and it can have a greater impact on self- confidence. Don’t be afraid to fail. Failure is an inevitable part of success, and it can help you to achieve, and exceed, your goals. Shannon Mouser the Co-founder of Viva Day Spa explains, “Surround yourself with smart people in the industry and learn as you go. Hard work and grit are the true keys to success.” 

Go With Your Gut 

As a business owner, decisiveness and confidence are important. Sometimes, however, you have to make a quick decision that you’re not 100% sure of. You just have to go with your gut instinct. These types of decisions might feel awkward or uncomfortable at first, but there are many times when they’re necessary. The longer you make decisions based on your gut, the more natural it becomes. 

Never Stop Learning 

As time goes on, every industry experiences change. No matter if you’re a restauranteur, an interior decorator, or an HVAC specialist, technology changes, trends change, and the market shifts. Never get too comfortable. Always be willing to learn. Embrace new trends in your industry and don’t let shifts scare you. If you think you’re stuck, look for local workshops or networking events. These types of events are great opportunities to learn new skills and develop new connections with other business owners in your industry. 

Believe In What You’re Doing 

One of the most crucial parts of running a successful business is believing in your products or services. If you don’t believe in what you’re doing, it will be very difficult to find success, no matter how hard you work at it. Estee Lauder, founder of the makeup brand carrying her name, has said “if I believe in something, I sell it, and I sell it hard.” You have to believe in your company and you have to work to make your potential clients believe in it just as much as you do. 

Minimize Negativity 

Everyone deals with their share of doubters and naysayers in the business world. Women often deal with these types of people more. They might not understand your vision or get what you’re doing. All of the negativity can take a serious toll on you. Avoid, or at least avoid conversations about work with these types of people. Instead, surround yourself with those who inspire you to keep moving forward. 

Challenge The Status Quo 

Women have made great strides in the professional world, and many of the proverbial glass ceilings have been shattered. Despite this, there are still many in place. In order to keep shattering them and rising to the top, women need to keep challenging the status quo. Mary Kay Ash, founder of Mary Kay Inc., said that “we must have a theme, a goal, a purpose in our lives.” Her small business, started with her own money, now boasts over 2 million independent consultants around the world. In order to follow your purpose or goal, it might be necessary to break away from the norm. In doing so, you might just realize your full potential and achieve incredible success. 

Women may face additional challenges when launching their own businesses, but this doesn’t mean that it’s impossible. There are many female entrepreneurs who have proved that the right idea, confidence, and hard work can lead to success. Equipped with the right tools and knowledge, female entrepreneurs can help to make the world a better place.


I hope you enjoyed this blog post about the top tips for female entrepreneurs to flourish and gain success in business.

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