Spend Less, Achieve More: Golden Rules For Productive Business Owners


As a business owner, your ultimate goal is probably to make as much profit as possible. To achieve this, you have to learn to spend less and earn more. Even the most efficient companies can often find ways of reducing costs and driving sales. If you’re keen to hit the big time and boost your firm’s productivity, here are some golden rules to bear in mind.

Effective Leadership 

If you’re the boss, it’s up to you to lead your team in the right way. Even if you take a backseat role, you should ensure that there are people in place to manage every aspect of the business. Effective leadership irons out potential bumps in the road, prevents confusion and speeds up processes that ensure everything gets done on time. If you don’t feel comfortable managing large numbers of people or you don’t have experience in leadership, look for candidates who have the expertise or offer existing members of staff who have the potential the chance to undertake further training. Consider options like online operations management masters programs or investigate leadership training courses or workshops. If you have faith in the people who are managing departments, this will give you peace of mind. Offering opportunities for people to move through the ranks is also a fantastic way of motivating your employees and boosting morale. 

Identifying Cost-Saving Measures 

It’s essential to keep an eye on costs when you run a business of any kind. Using data analysis and smart software, you can keep track of your income and outgoings, and identify areas where you could make savings. Are you spending too much on staffing? Could you get a better deal from your suppliers? Could overhauling the systems you use save you money in the long-run? If the figures don’t add up, you need to act quickly. Use your negotiating skills to drive down production and buying costs and consider altering your staffing structure if your wage bill is too high. If you’re selling a product, focus on trying to maximize the margins. If you can pay less per unit by negotiating lower production costs, you’ll increase your revenue significantly if you continue to sell at the same rate or increase sales. 

Streamline Your Marketing & Selling Techniques 

If you’re throwing money at every form of marketing on offer, it’s highly likely that you’re spending more than you need to. Some methods may be really effective, but not every technique will be worth the investment. Use analytics and market research to ascertain the best methods and cut back on others. There’s no point in spending a fortune on Facebook advertising if all your leads are coming from a direct marketing campaign or your Instagram account is proving to be much more of a hit. 

In business, success is all about getting as far into the black as possible. If your business isn’t as efficient or productive as it could be, it’s time to work out where you should invest and where you can cut back. Take a good look at the books, and have a look at where your money is going. Ensure that you have strong leaders in place, streamline your marketing and selling campaigns and try and drive down costs.





I hope you enjoyed this article about how to spend less, achieve more, and enjoy overall business success.

Interested in more articles about saving money in business?

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Published by Michael J Schiemer
Owner of Bootstrap Business
Money - Marketing - Motivation
Digital Marketing | SEO | Social Media
Mike Schiemer Builds Better Business

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