There has been a shift in recent years when it comes to the amount of time and capital companies are willing to spend to build stronger corporate cultures. Even before the onset of COVID-19, many businesses were finding ways to please their workers by offering remote or hybrid work options, giving stipends for gym memberships, building out office perks, and other things.
But how can employers find out what really makes their employees happy? Gaining actionable insights to build a stronger workforce is the key to accessing solutions.
Why Are Workforce Culture And The Employee Experience Important?
Organizations need to attract the best talent, which will allow them to thrive in an increasingly competitive global marketplace. This has to be a top focus at any enterprise today. Here are a few of the top reasons it’s important to build a stronger workforce through improving the employee experience:
- People Will Love You –When employees are happy at work and the culture is strong, everyone will want to do their best work for management and the company. There’s no motivation like truly enjoying the work you do and the people who work with you. Creating this environment for employees engenders loyalty, which will in turn helps retain talent.
- More Great Candidates Will Want To Work For You – When you make it clear that employees come first at your company, everyone will be vying for positions. Instead of having to seek out perfect candidates, they’ll come right to you.
- Greater Team Cohesion – You’re not going to get optimal results when pairing people who don’t want to work with each other. Staying tuned into the employee experience can help leaders promote cohesion between team members, as well as enable them to learn strategies that enable engagement.
If all these reasons weren’t enough, not listening to employees to improve their experience can lead to lowered motivation. Almost 40 percent of employees think they’re less active at work if their bosses don’t listen to them. Workers want to be heard and acknowledged or they will hold back!
As you can see, there are many reasons building a stronger workforce and paying attention to the employee experience are important. Let’s look at what organizations can do to make the most of this need for great employee engagement.
Utilizing Actionable Insights To Build A Stronger Workforce?
Once business leaders see the need for building a stronger workforce through measuring the employee experience, it becomes imperative to find the best ways of gathering data for actionable insights. These are some of the top approaches to deploy:
- Look For The Right Partners – When it comes to effective employee listening, most organizations aren’t going to be up to the task with their internal teams alone. Bringing in an outside firm to help organize, plan, and guide the process of employee experience transformation can yield far better results. They’ll have the right consultants, technology and experts to identify key initiatives for building a stronger workforce.
- Know How To Translate Data Into Action – Simply finding solutions isn’t enough to change an organization. Actually putting them into practice is the more important—and laborious—task. This is another area where utilizing a team of experts can make all the difference. Putting the rubber to the road can be a lot harder than it seems in major workplace shifts.
- Run Digital Focus Groups – Many different kinds of data can be utilized when building a stronger workforce. Having focus group events or other informal meetings with employees on a rolling basis is a good way to gather actionable data. Leveraging the right technology platforms along with this can lead to further insights.
Engaging Enterprise
Enterprises need to do whatever’s in their power to build a strong workforce. It’s the lifeblood of the company—without a strong foundation, nothing can flourish. Embracing actionable insights can help employers reach and surpass milestones here.
