Tim Cook Quotes

Tim Cook Quotes

Tim Cook had some incredibly large shoes to fill when he took over as Apple's CEO after Steve Jobs' illness and eventual passing in 2011. Tim Cook helped Apple become one of the most valuable companies in the world, with an unbelievable recent market cap of nearly $800 billion. While Apple has been criticized as of late for not leading the charge in new technology (facing stiff competition in that department from Google, Samsung, Microsoft, Tesla, and Amazon to name a few), Tim Cook has displayed incredible business acumen and leadership. This has led to record-breaking profitability and growth. 

Tim Cook has also a strong representative of leadership in the LGBT community of Silicon Valley, with other power players such as Peter Thiel. You can certainly learn a lot from Tim Cook's impressive career and management style. 

Here are some of my favorite quotes from Tim Cook, CEO of Apple:

Tim Cook Quote

1) "It's about finding your values, and committing to them."

2) "Some people see innovation as change, but we have never really seen it like that. It's making things better."

3) "Creativity and innovation are something you can't flowchart out."

4) "Life is fragile. We're not guaranteed a tomorrow so you have to give it everything you've got."

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5) "Let your joy be in your journey - not in some distant goal. 

6) "I learned that focus is key, not just in running a company, but in your personal life as well"

7) "To whom much is given, much is expected. I do believe this. It's embedded in me."

8) "I love museums, but I don't want to live in one."

Now that is a great quote by Tim Cook to end on. Don't ever get stale, rest on your laurels, or stop pushing the boundaries of greatness. If you stop innovating, you'll end up become an obsolete relic. You'll be history instead of creating history.

I hope you enjoyed these 8 great Tim Cook business quotes!

Tim Cook Quoted

Need more business inspiration and quotes from Apple's finest?

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