The biggest companies online are those that make money from advertising. As the internet has evolved, with social media and online shopping in particular, advertising has become a massive cash cow. Successful businesses sell their products through targeted adverts, and websites make billions by hosting and targeting those adverts.
One way you can tap into this market is by building a site that contains affiliate links. Affiliate marketing refers to using your site as a platform to advertise a product to visitors, which you get a commission for when your visitors click through and buy the product. You don't even have to set up an ecommerce website or large complex blog.
Health products are among the most popular for sites which make money through affiliate marketing. This is because they target a huge population and they are particularly suited to this kind of advertising. After all, any article about matters of health can be used to link to certain products.
To help you get started, here is how you go about building an affiliate marketing website for health products.
Find An Affiliate Business
If your goal is to make money from your affiliate website and not to serve as a personal blog or information site, you can build your site around the affiliate business. Finding an affiliate first may be in your best interests.
Certain businesses use affiliate marketing as a major strategy and are ready to partner with new websites. Let’s use GlassesUSA.com as a great example of a health company. They sell affordable eyeglasses, sunglasses and contacts online. Customers buy their frames, enter their prescription details and within 1-2 weeks they get their perfect pair delivered to their doorsteps.
Build A Professional Website
Even if you intend for your website to be a platform for affiliate marketing, that does not mean you can phone it in. Your website needs to look professional, work well, and provide actual value to the visitor. This way, you can become a trusted source of information, making visitors more likely to click through to your links and buy affiliated products.
So, while you may have started a website around the idea of selling affiliate links, you still need to provide excellent content. Only a small percentage of your visitors will click through, no matter how well you market a product, and you need scale in order to make those clicks count. If you are personally unable to create a professional website and provide professional content, you can hire experts to help.
The content is extremely important, especially for health related sites. Customers need to trust your content. So having authors that are experts or enthusiast will help provide unique and valuable content.
Let’s go back to the example of an affiliate site that reviews glasses products. There is so much content in this vertical. Everything from trendy glasses, to what type of frame fits your face shape to reviewing glasses companies that sell their frames online, like GlassesUSA.com. It is important to have quality content and keep it up to date.
Regularly Update Your Site
Certain articles or reviews remain relevant for years. However, most content online loses relevance in weeks, if not days. You need to regularly update your site, rather than relying on the excellent content you started with.
Regular updates will help you build an audience that keeps coming back for more. They will bring in visitors who simply happen to be interested in a topic that is currently trending. This is certainly not a passive business plan, but rather something that you need to commit to.
The Bottom Line On Building Affiliate Marketing Websites
There are other facets of building and maintaining an affiliate website such as using tools to help with productivity to analyzing statistics on user behavior. Luckily there are many places that offer free ways to learn. Affiliate marketing is a great way of making money online. Look into companies that provide affiliate links to see if you can work together.