4 Green Lessons Learned From The Corporation Kings


Going green is important to customers, which means it’s imperative to businesses. The consumer is always right, and they aren’t wrong on this occasion either. Aside from the environmental impact, there are financial benefits of modernizing the firm’s processes too. With government subsidies, it’s possible to make money in the long-term and not get left behind. Still, transforming the company overnight isn’t a realistic target. So, how does a business make the necessary changes and exploit the gaps in the market at the same time? It can start by taking a look at the following. 

Explore New Markets 

Businesses often see going green as a hassle. Like all firms, yours won’t want to change willingly because the industry is a creature of habit. But, rather than see it as an obligation, consider the potential opportunities. Once the supply chain is eco-friendly, there is scope to branch out into new markets. Alcoa did this with incredible clarity when it started taking green technology seriously. How? It realized Brazil, a country with a huge economy and CO2 guilt, was the perfect place to trade. And, it isn’t the only company to broaden its horizons as Siemens and AkzoNobel have both followed suit. 

Cut Costs 

The selling point for businesses is the ability to cut costs with green technology. To do this, you have to invest quite heavily to get the best results. Think about energy within the workplace for a moment. Switching off appliances and using apps as alternatives are excellent places to start, but they are just the beginning. For a real reduction in costs, thermoelectric air conditioners are a savvy investment. Now, they cost more than the average piece of equipment, but it pays off in the long run. Seen as eco-friendly measures are here to stay, it’s a calculated gamble. 

One Step At A Time 

However, what cutting costs don’t mean is revolutionizing every business process. In the future, the hope is that over 75% of jobs will be green. Until that point, you shouldn’t walk before you can run. Sure, the best eco-friendly firms are way ahead regarding adhering to green policies. But, the way they did it was to make small changes and introduce them gradually. Although it seems insignificant, a recycling program is an excellent first step. Why? It's because it helps to tackle the current culture. Just going paperless is another technique to consider. 

Sooner Rather Than Later 

Green businesses are now taking advantage of the decision they made years ago. Like all smart business owners, the hierarchy saw an opportunity and took it with both hands. Now, they are reaping the rewards because the right infrastructure and business processes are in place. One thing to consider from their rise is to move quickly. Going green is not a one hit wonder which won’t be around in ten years’ time. The planet is dying and companies are getting the brunt of the blame. Your best option is to change now and get ahead of the curve. 

These tips are only the beginning, but it’s best to start small and not jump the gun.





I hope you enjoyed this article about green lessons that can be learned from experienced and successful corporations. 

Interested in more articles about green business?

Read My Posts:

- 4 Tips To Help Your Company Go Green 

- 5 Energy Efficient Solutions For Your Company

Published by Michael J Schiemer
Owner of Bootstrap Business
Money - Marketing - Motivation
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Mike Schiemer Builds Better Business

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