Communication Problems: How to Better Interact with Customers


One issue that many business owners and entrepreneurs have is how best to interact with customers. People tend to prefer doing business with people who they get along well with, so improving your communication skills is something that you should always be looking to do. For many people, customer interaction doesn’t come naturally, so here are a few things you should bear in mind when you are speaking with customers. 

Reply In A Prompt Manner 

With so many ways of contacting businesses these days, people expect to get their responses promptly. So, you should make sure that all your means of communication are well monitored. A lot of people choose to communicate online these days, so you should certainly make sure that you keep on top of your social media accounts and emailing. Having said that, a good phone system which offers a modern voicemail function also helps to improve your communication speed, so check out Hosted VoIP. Ultimately, with so much competition out there, you need to make sure that you stay ahead of your rivals when it comes to speed of response. 

Listen Actively 

When you are talking to customers, either on the phone or in person, it is important that you actively listen to what they are saying. When you enter a conversation, you often find that people are simply waiting for their turn to speak, so you should show you are listening by making affirmative gestures or speech techniques. Once they have finished, you should aim to ask relevant questions or directly reference what you have to say to what you have just heard. 

Be Aware of Differences in Knowledge 

When you own a business, you are usually an expert in that field and your knowledge base is wider than that of the clients you are dealing with. Rather than talking down to them, you should speak in a way that is clear while still not being unnecessarily technical unless you have to be. If they don’t seem to be following what you are saying, there is no harm in asking them what they would like more detail about. A common way to explain more technical issues is with an analogy so this is a technique that you could try out. 

Try To Use Positive Language 

Your customers are much more interested in hearing positive solutions to their problems rather than excuses so you should try to focus on these as much as possible. Try to remain positive and your customers are much more likely to come away from the conversation feeling reassured rather than concerned. 

Anticipate Objections and Questions 

Over time, you should become much more adept at anticipating objections or questions that your customers have for you. If you are well-versed in being able to answer these, you will avoid any awkward moments where you are not quite sure what to say. Ultimately, the more you deal with customers, the better you will become at reading them which will stand you in good stead in the future.





I hope you enjoyed this article about communication problems in your business and how to better interact with customers.

Interested in more articles about improving customer experience?

Read My Posts:

- 4 Strategies For Managing Customer Relationships 

- How To Analyze Customer Feedback To Your Advantage

Published by Michael J Schiemer
Owner of Bootstrap Business
Money - Marketing - Motivation
Digital Marketing | SEO | Social Media
Mike Schiemer Builds Better Business

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